During the IFA exhibition in Berlin 2018, German Autolabs launched its first consumer product dedicated to the driver. Rémi Bigot and his team have, for this occasion, designed a booth that allows to showcase the product in its best light and in context. The stand mixes warm materials such as fabric and wood to create a human and approachable atmosphere, in line with the values of the Chris brand. A vehicle on which the road is projected, allows visitors to be totally immersed and to test the experience of the product.